Core Building Blocks of Behavioral Strategy PPT


This PPT slide, part of the 22-slide Behavioral Strategy Primer PowerPoint presentation, presents a framework for Behavioral Strategy aimed at addressing cognitive biases that can skew decision-making in corporate environments. It highlights the importance of recognizing these biases, which stem from behavior, training, culture, and human nature, as they tend to resist feedback. The text emphasizes that effective strategic decisions require a conscious effort to mitigate these biases and implement a structured decision-making process.

Five core building blocks of Behavioral Strategy are outlined, each designed to counteract specific biases. The first block focuses on countering pattern recognition biases by reframing perspectives, encouraging decision-makers to view situations from different angles. The second block addresses action-oriented biases by recognizing uncertainty, which helps in making more informed choices. The third block emphasizes the need to counter stability biases by introducing variability, suggesting that changing routines can lead to better outcomes.

The fourth block aims to counter interest biases by making them explicit, ensuring that personal interests do not cloud judgment. Finally, the fifth block targets social biases by promoting depersonalization in discussions, which can help in reducing the influence of groupthink and personal relationships on decision-making.

The slide concludes with a note on the value of understanding these building blocks, asserting that a deep appreciation for Behavioral Strategy, combined with knowledge of cognitive biases, is essential for ensuring unbiased decision-making. This framework serves as a practical guide for executives seeking to enhance their strategic decision-making processes.




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