We live in a data-saturated world where a majority of communication is performed online. With more than 22 billion devices connected to the internet and estimated 463 exabytes of to launch data to be created each day globally by 2025, today's fast-paced environment offers immense opportunities for organizations that know how to put this data to use by structuring it in the right way.

This is where Artificial Intelligence (AI) comes into play. At the highest level, AI is an intelligent technology that leverages historical data and applies what is learned to current contexts to make predictions. AI embodies the following technologies: machine learning, natural language processing, deep learning, predictive analytics, etc.

AI presents a massive opportunity for CIOs to reinvent how organizations think about their role. The most essential idea for a CIO to adopt AI is that it's a strategic technology capable of opening new lines of business.

This whitepaper discusses the top emerging AI tools that CIOs can employ to deliver value for Marketing, Sales, and Service teams in 2020. Specific topics discussed include Data Enrichment, Data Segmentation, Predictive Lead Scoring, Prescriptive Sales Analytics, Smart Sales Strategies, Sales Operations Optimization, Proactive Case Management, Sentiment Analysis & Emotion Detection, Customer Journey Analytics, among others.

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