Want FREE Templates on Strategy & Transformation? Download our FREE compilation of 50+ slides. This is an exclusive promotion being run on LinkedIn.

Nudge Theory (Behavioral Economics)   58-page Word document
$29.00

Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Nudge Theory (Behavioral Economics) (58-page Word document) Preview Image Log in to unlock full preview.
Arrow   Unlock all 21 preview images:   Login Register

Nudge Theory (Behavioral Economics) (Word DOCX)

File Type: 58-page Word document

$29.00

Add to Cart
  


BUY WITH CONFIDENCE

Immediate digital download upon purchase.
Lifetime document updates included with purchase.
Fully editable & customizable DOCX document.
Trusted by over 10,000+ organizations.

BENEFITS OF DOCUMENT

  1. Understand of how people think, make decisions, and behave.
  2. Help improve your thinking and decisions.
  3. Improve management of change of all sorts.

DESCRIPTION

This product (Nudge Theory [Behavioral Economics]) is a 58-page Word document, which you can download immediately upon purchase.

Nudge theory is a flexible and modern concept for:
•  understanding of how people think, make decisions, and behave,
•  helping people improve their thinking and decisions,
•  managing change of all sorts, and
•  Identifying and modifying existing unhelpful influences on people.

Nudge theory was named and popularised by the 2008 book, 'Nudge: Improving Decisions About Health, Wealth, and Happiness', written by American academics Richard H Thaler and Cass R Sunstein. The book is based strongly on the Nobel prize-winning work of the Israeli-American psychologists Daniel Kahneman and Amos Tversky.

'Nudge' theory was proposed originally in US 'behavioural economics', but it can be adapted and applied much more widely for enabling and encouraging change in people, groups, or yourself.

Nudge theory can also be used to explore, understand, and explain existing influences on how people behave, especially influences which are unhelpful, with a view to removing or altering them. There are lots of these unhelpful 'nudges' everywhere – notably in advertising and government; some accidental, many very deliberate.

Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Behavioral Strategy Word: Nudge Theory (Behavioral Economics) Word (DOCX) Document, Grant Stanley


$29.00

Add to Cart
  

OVERVIEW

File Type: Word docx (DOCX)
File Size: 256.4 KB
Number of Pages: 58


ABOUT THE AUTHOR

Author: Grant Stanley
Additional documents from author: 31

As a Synergist that connects upwards and downwards cross functionally, my Leadership Brand is building an all-inclusive environment with a diversity in cultures, experiences and genders, delivering high financial performance built on key pillars of Customer Centricity.

Target-oriented Sales and Marketing Expert with a 24-year outstanding Sales and Marketing record. Proven success in both B2B and B2C verticals. [read more]

Ask the Author a Question

Must be logged in

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.




Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab




Read Customer Testimonials




Customers Also Bought These Documents


Customers Also Like These Documents

Related Management Topics


Behavioral Strategy Financial Analysis Cognitive Bias Change Management Strategic Thinking Organizational Behavior Performance Management Process Improvement Strategic Planning Strategy Frameworks Consulting Frameworks Influence Fairness Decision Making Corporate Culture Product Launch Strategy Product Adoption Process Analysis Consumer Behavior Product Strategy Psychology M&A (Mergers & Acquisitions) Lean Management/Enterprise Banking Core Competencies Leadership Business Transformation Law Business Law Strategic Analysis

Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S, Balanced Scorecard, Disruptive Innovation, BCG Curve, and many more.