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Pricing Strategy Workshop
133-slide PowerPoint deck. This is a presentation used for conducting a pricing workshop for your organization or a client's. It covers, among others, the following:
- Pricing framework & Implementation
- OEM pricing
- Distributor pricing
- New product [read more]
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$179.99
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Value-based Pricing Strategy
47-slide PowerPoint deck. There are 3 common approaches to pricing: Cost-based Pricing, Competitive Pricing, and Value-based Pricing. This presentation discusses A.T. Kearney's approach to Value-based Pricing.
Value-based Pricing offers numerous distinct [read more]
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$39.00
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Pricing Strategy Implementation Toolkit
63-slide PowerPoint deck. This toolkit is focused on the point at which we actually ask the customer for a price increase. None of the strategic value of a pricing recommendation matters unless we take action with the customer. There are several tools and [read more]
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$89.99
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Product Lifecycle
34-slide PowerPoint deck. Product Lifecycle Analysis is an invaluable tool for developing a robust product marketing strategy. Marketers and strategists can use this analysis to predict sales growth, associated customer and competitor behaviors, and, in turn, [read more]
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$39.00
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Psychology of Product Adoption
46-slide PowerPoint deck. Some innovations are truly spectacular, but consumers are slow or just refuse to adopt. In fact, over 70% of all new products fail in the marketplace--and innovative, new products fail at an even higher rate.
Why is this the case? And, [read more]
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$39.00
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Strategic Pricing Framework and Tactics
56-slide PowerPoint deck. Pricing products and services is one of the most complex and overlooked elements of a strategy. This document provides a guide and framework to help build better understanding of different strategies and tactics available.
Areas covered [read more]
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$49.00
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Rogers' Five Factors
29-slide PowerPoint deck. This document discusses Rogers' Five Factors, framework for analyzing and understanding the diffusion and adoption of product innovations.
Businesses are interested in understanding how innovations diffuse, so that they can better [read more]
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$39.00
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Pricing Strategy Template
6-page Word document. Pricing is the core marketing component to any successful produce or service. We created the Pricing Strategy Template to help you understand the considerations for establishing a price for a product. The determination of product pricing [read more]
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$39.95
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Best Practices in Price Increase Execution
23-slide PowerPoint deck. - In many industries, price is a crucial lever for driving higher profitability. Nevertheless, many companies do not use a systematic process for price management. Applying best practices to the tactical execution of a price increase can [read more]
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$39.99
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Spare Parts Pricing Strategy
67-slide PowerPoint deck. This presentation outlines a strategic approach for focusing on part segmentation and market-based pricing to improve proprietary parts business. This document gives an overview of the objectives and scope of the project, parts [read more]
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$59.99
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