Enhancing Business Plans with Base Cases and Overlays PPT


This PPT slide, part of the 23-slide Value Creation Strategy Series: Phase 3 PowerPoint presentation, outlines a refined approach to business plan development, emphasizing the need for a "base case" accompanied by "overlays." Traditional business plans often present a single set of numbers, which can obscure the effectiveness of various initiatives. This inconsistency complicates the assessment of how individual initiatives impact overall outcomes.

To tackle this issue, the slide suggests that business units should create a base case that reflects the status quo—essentially a forecast of what will happen if current momentum continues without new initiatives or investments. This serves as a foundational reference point. The overlays represent distinct scenarios that illustrate the potential effects of different initiatives on the momentum forecast. By employing this dual-layered approach, organizations can better evaluate the implications of various initiatives, either in isolation or as part of a sequence of actions.

The slide also highlights that using a base case with overlays compels business unit executives to think critically about the specific consequences of each strategic initiative. This method not only enhances clarity in decision-making, but also encourages a more nuanced understanding of how different strategies may interact. Ultimately, this approach aims to elevate strategic planning by providing a clearer framework for assessing potential outcomes and prioritizing initiatives effectively.




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