Evaluating Growth Opportunities: Attractiveness vs. Complexity PPT


This PPT slide, part of the 28-slide Toolkit for Commercial Due Diligence PowerPoint presentation, presents a strategic framework for assessing growth opportunities by evaluating market segments based on their attractiveness and the complexity of pursuing them. It features a two-dimensional matrix where the vertical axis represents "Market Segment Attractiveness," which includes factors like market growth, profit contribution, price trends, and overall market trends. The horizontal axis denotes the complexity of engaging with each segment, ranging from "Complex" to "Straightforward."

Within this matrix, various market segments are plotted, each represented by circles of differing sizes, indicating their respective market sizes. Segment 1 stands out with a significant market size of $26.5 million, while Segment 6 follows with $7.6 million. The positioning of these segments suggests a strategic focus on those that offer high attractiveness with manageable complexity.

Key points emphasize the importance of prioritizing resources and time effectively. The slide indicates that management should concentrate efforts on segments that promise the most efficient growth potential. It also highlights the need to understand the associated risks tied to each segment, particularly in terms of the difficulty of achieving growth targets.

This framework serves as a guide for decision-makers, providing clarity on where to allocate resources for optimal impact. The visual representation simplifies complex data, making it easier to identify which segments warrant immediate attention and which may require more cautious consideration. Overall, the slide encapsulates a methodical approach to identifying and pursuing growth opportunities.



This slide is part of the Toolkit for Commercial Due Diligence PowerPoint presentation.

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