Core Components of Salesperson Motivation PPT


This PPT slide, part of the 26-slide Sales Compensation Cycle PowerPoint presentation, focuses on the critical role of motivation within the sales compensation cycle, emphasizing that effective motivation is essential for driving sales performance. It outlines 4 core components that contribute to a salesperson's motivation.

First, recruitment and selection are highlighted as foundational. The slide stresses the need for recruitment policies to align with the desired characteristics of salespeople. This means identifying specific traits such as knowledge, skills, and attitudes that are essential for success in the organization. A clear definition of these traits is necessary for effective selection and development.

Next, the slide discusses territories and accounts. It explains that the characteristics of assigned territories can significantly influence a salesperson's opportunities. The implication is that thoughtful territory assignment can enhance motivation by ensuring that salespeople are set up for success based on the potential of their assigned accounts.

The third component, perceived rewards, addresses the salesperson's own view of the relationship between their efforts and the outcomes they achieve. This section raises an important question: does increased effort lead to better results? It suggests that salespeople may not always see a direct correlation due to external factors like pricing policies or market conditions, which can affect their motivation.

Lastly, perceived additional rewards are mentioned, which refer to the value salespeople place on extra incentives beyond their base compensation. This aspect underscores the importance of recognizing and communicating the full range of rewards available to motivate sales staff effectively.

Overall, the slide serves as a reminder that without the right motivational strategies in place, even the best sales compensation plans may fail to yield desired results.




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