Market Sizing Methodologies for Year 2010 Contingency Planning PPT

This PPT slide, part of the 16-slide Quantifying the Size and Growth of a Market PowerPoint presentation, presents 2 distinct methodologies for assessing the UK Year 2010 business contingency planning market. Each method outlines a structured approach to quantify the market size and potential revenue streams associated with contingency planning services.

Method 1 begins by identifying the total revenue of companies that are not prepared for Year 2010. It then calculates the total revenue at risk due to non-compliance, highlighting the financial implications for these companies. Following this, it estimates the consulting revenue generated from offering non-IT and IT-related contingency plans. The final step in this method aggregates the consulting revenue from non-IT business contingency plans, providing a comprehensive view of potential earnings in this segment.

On the other hand, Method 2 adopts a different angle. It starts with the number of companies boasting revenues exceeding £100 million, narrowing down to those with existing business contingency plans. It further identifies companies lacking Year 2000 contingency plans, which could indicate a gap in preparedness. This method also includes an average expenditure analysis on non-IT and IT Year 2010 business contingency plans. The culmination of this method is an estimation of the total market for Year 2010 contingency planning and a separate figure for non-IT contingency planning.

The slide emphasizes the importance of employing both top-down and bottom-up approaches to validate findings. This dual methodology ensures a more robust analysis, allowing stakeholders to make informed decisions based on comprehensive market insights. Understanding these methodologies can significantly aid potential customers in navigating the complexities of the contingency planning market.

This slide is part of the Quantifying the Size and Growth of a Market PowerPoint presentation.

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