Segmentation Framework for Digital Transformation Projects PPT


This PPT slide, part of the 32-slide Digital Transformation: Challenges in Resources PowerPoint presentation, presents a segmentation framework for digital transformation projects, categorizing them into 3 distinct types based on their objectives, impacts, and changes to the operating model. The framework is structured into 4 columns: Role of Digital Technology, Business Objective, Business Impact, and Type of Change, with an additional column indicating the Impact on Operating Model.

The first category, "Save Money," focuses on improving processes through Business Process Improvement (BPI). This aims to achieve cost convenience and is characterized as an incremental change primarily related to organizational adjustments. The impact on the operating model is rated as low, suggesting minimal disruption.

The second category, "Make More Money," emphasizes enhancing products and services, specifically through New Product Development (NPD). This approach seeks growth within the current market paradigm, also resulting in an incremental change, but with a medium impact on the operating model. This indicates a more significant shift compared to the first category, reflecting a moderate level of transformation.

The final category, "Make New Money," targets the creation of new markets via Business Model Innovation (BMI). This is identified as a disruptive change, leading to radical shifts in both market and organizational structures. The impact on the operating model is rated as high, signifying substantial transformation potential.

Overall, the framework illustrates a clear progression from cost-saving initiatives to more transformative projects that can redefine business models. This segmentation can guide organizations in prioritizing their digital transformation efforts based on desired outcomes and resource allocation.




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Digital Transformation Process Improvement Business Process Improvement Business Model Innovation Organizational Structure New Product Development Disruption New Product Development Product Development Innovation

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