Structured Implementation Process for Market Readiness PPT


This PPT slide, part of the 28-slide Design Thinking Primer PowerPoint presentation, outlines a structured approach to implementation, emphasizing the importance of a clear pathway to market. It identifies 6 key process steps that guide organizations through the execution of their vision.

The first step, "Execute the vision," signifies the initiation of the implementation process, where strategic objectives are put into action. Following this, "Engineer the experience" focuses on crafting the user experience, ensuring that the end product aligns with customer needs and expectations.

The third step, "Coordinate with Ideation – Prototype, test, prototype, test," highlights the iterative nature of development. It stresses the importance of prototyping and testing to refine ideas and ensure viability before full-scale implementation.

Next, "Help Marketing design a communication strategy" indicates the necessity of aligning marketing efforts with the implementation process. This step ensures that the messaging resonates with the target audience and effectively communicates the value proposition.

The fifth step, "Make the case to the business. Spread the word," emphasizes internal buy-in and the importance of communicating the benefits of the initiative to stakeholders. This is crucial for securing support and resources.

Finally, "Move on to the next project then repeat" suggests a continuous improvement mindset. It implies that successful implementation is not a one-time effort, but part of an ongoing cycle of innovation and execution.

Overall, the slide serves as a practical guide for organizations looking to navigate the complexities of bringing new initiatives to market. The focus on iterative testing and strategic communication is particularly relevant for leaders aiming to foster a culture of innovation.




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Innovation Management Service Design Ideation Human-centered Design Design Thinking Continuous Improvement Value Proposition User Experience Innovation

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