1. social media marketing
2. marketing strategy
3. social media

DOCUMENT DESCRIPTION

You know that social media marketing is important, but do you know what it takes to make a campaign measurably successful?

This Guide to Social Media Marketing will show you, in great detail, exactly what it takes to build a social media campaign that attracts new customers, builds loyalty, and increases conversions. Exploring tactics related to specific individual social media platforms like (Facebook, Twitter, and LinkedIn) this guide contains all the information you need to establish or improve your social media campaign.

Table of Contents:

1. Intro to Social Media Marketing
2. Choosing the right social media network
3. Social Media Analytics
4. Content Strategy: Blogging
5. Content Strategy: Social Media Posts
6. Growing Your Social Media Channels
7. Individual Social Media Channel Best Practices
8. Converting Visitors to Clients
9. Troubleshooting Your Social Media Campaign
10. Best Practices for Sustained Success

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