![\"pricing](\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2014\/05\/5-300x228.gif\")
<\/a>Below, we have 5 documents that help you determine and craft a robust pricing strategy for your product or service. They range in topics from covering the basic question of skimming vs. penetration, pricing increase, pricing strategy by offering, and more.<\/p>\nPricing Strategy Toolkit<\/strong> Pricing Strategy Implementation Toolkit<\/strong> Best Practices in Price Increase Execution<\/strong> Pricing Strategy Template<\/strong> Pricing Strategy Workshop<\/strong> Pricing is arguably the most critical component of your marketing mix. It directly drives how your product is positioned and what target segment you go after. Below, we have 5 documents that help you determine and craft a robust pricing strategy for your product or service. They range in topics from covering the basic question… Pricing Strategy: To Skim or to Penetrate?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[81],"tags":[419,417,418,416,193,420,421],"class_list":["post-891","post","type-post","status-publish","format-standard","hentry","category-strategy","tag-price-increase","tag-price-penetration","tag-price-skimming","tag-pricing","tag-pricing-strategy","tag-pricing-strategy-template","tag-pricing-strategy-workshop"],"_links":{"self":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/comments?post=891"}],"version-history":[{"count":2,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/891\/revisions"}],"predecessor-version":[{"id":894,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/891\/revisions\/894"}],"wp:attachment":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/media?parent=891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/categories?post=891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/tags?post=891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nhttps:\/\/flevy.com\/browse\/business-document\/pricing-strategy-226<\/a>
\nThis toolkit provides an in-depth discussion on Pricing Strategy. Topics include: Skimming vs. Penetration, Consumer Adoption Curve, Price Curve Analysis, Price Sensitivity Analysis, Pricing Tactics, and more.<\/p>\n
\nhttps:\/\/flevy.com\/browse\/business-document\/pricing-strategy-implementation-toolkit-726<\/a>
\nThis framework is focused on the point at which we ask the customer for a price increase. None of the strategic value of a pricing recommendation matters unless we take action with the customer. There are several tools and approaches that could make the increase more successful.<\/p>\n
\nhttps:\/\/flevy.com\/browse\/business-document\/best-practices-in-price-increase-execution-681<\/a>
\nIn many industries, price is a crucial lever for driving higher profitability. Applying best practices to the tactical execution of a price increase can significantly improve yield and help the organization to “kick-start” a successful long-term price management system.<\/p>\n
\nhttps:\/\/flevy.com\/browse\/business-document\/pricing-strategy-template-319<\/a>
\nThe determination of product pricing is the responsibility of the Product Manager, but many departments in a firm will want to influence this process, particularly Sales and Finance. This Word document provides a format to enable communication and collaboration when creating a pricing structure for your product.<\/p>\n
\nhttps:\/\/flevy.com\/browse\/business-document\/pricing-strategy-workshop-764<\/a>
\nThis is a presentation used for conducting a pricing workshop. Topics covered include: Pricing framework & Implementation, OEM Pricing, Distributor Pricing, New Product Pricing, Bundle Pricing, and more.<\/p>\n","protected":false},"excerpt":{"rendered":"