{"id":7208,"date":"2020-08-13T07:43:54","date_gmt":"2020-08-13T12:43:54","guid":{"rendered":"https:\/\/flevy.com\/blog\/?p=7208"},"modified":"2020-12-18T21:08:12","modified_gmt":"2020-12-19T02:08:12","slug":"business-model-innovation-how-to-create-scalable-business-models","status":"publish","type":"post","link":"https:\/\/flevy.com\/blog\/business-model-innovation-how-to-create-scalable-business-models\/","title":{"rendered":"Business Model Innovation: How to Create Scalable Business Models?"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignright size-medium wp-image-7241\" src=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-business-model1-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-business-model1-300x200.jpg 300w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-business-model1-768x511.jpg 768w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-business-model1-1024x682.jpg 1024w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-business-model1.jpg 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Scalability describes possible meaningful changes in magnitude or capacity.\u00a0 In business terms, it\u2019s the capability of a system to enhance productivity upon resource augmentation. \u00a0Scalability provides an organization the capabilities to develop compelling value propositions\u2014that are hard to imitate by the rivals\u2014and achieve profitable growth even in the wake of external threats, cut-throat competition, stringent laws, or financial downturns.<\/p>\n<p>Today\u2019s challenging business ecosystems and economic outlook demand from the enterprises to develop novel and <a href=\"https:\/\/flevy.com\/browse\/flevypro\/business-model-innovation-bmi-scalable-business-models-5182\">Scalable Business Models<\/a> that are able to leverage positive returns on investments.\u00a0 To accomplish this, leaders need to identify and eradicate any capacity issues, enhance collaboration with existing partners, build new partnerships, or develop platforms to work with their opponents.<\/p>\n<p>Executives should invest in scaling options only when they are sure to boost returns.\u00a0 They have to be quick to exit a business when returns on investment to scale backfire.<\/p>\n<h2><strong>5 Patterns of Business Model Scalability<\/strong><\/h2>\n<p><a href=\"https:\/\/flevy.com\/business-toolkit\/benchmarking\">Benchmarking<\/a> a number of successful organizations reveals that their Business Models were flexible enough to compete with internal and external pressures.\u00a0 <a href=\"https:\/\/flevy.com\/browse\/flevypro\/business-model-innovation-bmi-scalable-business-models-5182\">Business Model Scalability<\/a> hinges on aligning the strategic partners and <a href=\"https:\/\/flevy.com\/business-toolkit\/value-proposition\">Value Propositions<\/a> to serve the customers.<\/p>\n<p>To drive <a href=\"https:\/\/flevy.com\/business-toolkit\/business-model-innovation\">Business Model Innovation (BMI)<\/a>, leading organizations consistently display 5 critical patterns of Business Model Scalability:<\/p>\n<ol>\n<li>Operate with multiple distribution channels<\/li>\n<li>Eliminate typical capacity limitations<\/li>\n<li>Outsource capital investments to partners<\/li>\n<li>Allow customers and partners assume multiple roles in the business<\/li>\n<li>Create platform models<\/li>\n<\/ol>\n<p><a href=\"https:\/\/flevy.com\/browse\/flevypro\/business-model-innovation-bmi-scalable-business-models-5182\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7253\" src=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-Business-Model.png\" alt=\"\" width=\"1002\" height=\"752\" srcset=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-Business-Model.png 1002w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-Business-Model-300x225.png 300w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2020\/08\/Scalable-Business-Model-768x576.png 768w\" sizes=\"(max-width: 1002px) 100vw, 1002px\" \/><\/a><\/p>\n<p><strong>Operate with multiple distribution channels<\/strong><\/p>\n<p>Successful businesses achieve scalability by selling through multiple distribution channels. \u00a0Well-known businesses\u2014e.g., Google and Apple\u2014have extensively studied and implemented adding additional distribution channels.\u00a0 By avoiding cannibalization of sales through existing channels, this has allowed them to spread overhead costs and profit from increased sales.\u00a0 Additional channels help businesses expand clientele and uncover new opportunities.<\/p>\n<p><strong>Eliminate typical capacity limitations<\/strong><\/p>\n<p>Scalability necessitates finding ways to overcome capacity limitations that hamper various industries. \u00a0Well-known companies achieve scalability by overpowering any limitations that constrain various businesses.\u00a0 Successful companies are not inhibited in any way by physical or material constraints\u2014including deficiencies related to manpower, capital, warehousing, systems, technology, or capacity. \u00a0For example, managing costs related to creating R&amp;D facilities and innovating new products that often impede the entire pharmaceutical industry.<\/p>\n<p><strong>Outsource capital investments to partners<\/strong><\/p>\n<p>Top businesses achieve scalability by transferring or sharing cash flow and working capital requirements with the partners.\u00a0 They optimize their capital and cash flow limitations and prioritize their crucial investments.\u00a0 They adopt Business Models geared toward creating open platforms that allow them to shift these expenditures to their strategic partners.<\/p>\n<p><strong>Allow customers and partners assume multiple roles in the business<\/strong><\/p>\n<p>Scalable businesses work in conjunction with their strategic partners and customers.\u00a0 They offer multiple roles to them and leverage mutual resources for growth of their businesses. \u00a0They collaborate with each other through joint ventures or through informal mechanisms\u2014e.g., core platforms\u2014which they utilize to share distribution methods, loyalty programs, and resources.\u00a0 They have a \u201claser\u201d focus on the factors that are of value to their customers, and develop (and enrich) their value propositions based on that.<\/p>\n<p><strong>Create platform models<\/strong><\/p>\n<p>Top businesses build platform-based Business Models that work on the principles of partnership and scalability. \u00a0They use their platform-based Business Models to foster relationships with and convert their rivals into partners\u2014by letting them share their platform and generate incremental revenues, for instance, through benchmarking data and \u201cease of use\u201d sales. \u00a0Visa Inc. is an example of how businesses connect with shoppers using Visa\u2019s credit card platform.<\/p>\n<p>Scalable Business Models are more likely to generate rapid returns.\u00a0 However, these Business Models demand utilization and alignment of capabilities that the organization, its strategic partners, and customers possess.\u00a0 Execution of the patterns of Business Model Scalability involves categorizing key resources and initiatives required to enable synergistic collaboration and superior product \/ service offerings.<\/p>\n<p>Executives can make use of these 3 potential levers to achieve Business Model Scalability that provide an implementation roadmap for both novel or revamped Business Models:<\/p>\n<ol>\n<li>Determine potential strategic partners<\/li>\n<li>Brainstorm a scalability plan<\/li>\n<li>Select viable and scalable Business Model options<\/li>\n<\/ol>\n<p>Interested in learning more on the 3 potential levers to scalability? \u00a0You can download <u><a href=\"https:\/\/flevy.com\/browse\/flevypro\/business-model-innovation-bmi-scalable-business-models-5182\">an editable PowerPoint on <strong>Business Model Innovation: Scalable Business Models<\/strong> here<\/a> <\/u>on the <a href=\"https:\/\/flevy.com\/browse\">Flevy documents marketplace<\/a>.<\/p>\n<h2>Do You Find Value in This Framework?<\/h2>\n<p>You can download in-depth presentations on this and hundreds of similar business frameworks from the <a href=\"https:\/\/flevy.com\/pro\/library\">FlevyPro Library<\/a>. <a href=\"https:\/\/flevy.com\/pro\">FlevyPro<\/a> is trusted and utilized by 1000s of management consultants and corporate executives. Here&#8217;s what some have to say:<\/p>\n<blockquote><p>&#8220;My FlevyPro subscription provides me with the most popular frameworks and decks in demand in today\u2019s market. They not only augment my existing consulting and coaching offerings and delivery, but also keep me abreast of the latest trends, inspire new products and service offerings for my practice, and educate me in a fraction of the time and money of other solutions. I strongly recommend FlevyPro to any consultant serious about success.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Bill Branson, Founder at Strategic Business Architects<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;As a niche strategic consulting firm, Flevy and FlevyPro frameworks and documents are an on-going reference to help us structure our findings and recommendations to our clients as well as improve their clarity, strength, and visual power. For us, it is an invaluable resource to increase our impact and value.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 David Coloma, Consulting Area Manager at Cynertia Consulting<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;As a small business owner, the resource material available from FlevyPro has proven to be invaluable. The ability to search for material on demand based our project events and client requirements was great for me and proved very beneficial to my clients. Importantly, being able to easily edit and tailor the material for specific purposes helped us to make presentations, knowledge sharing, and toolkit development, which formed part of the overall program collateral. While FlevyPro contains resource material that any consultancy, project or delivery firm must have, it is an essential part of a small firm or independent consultant&#8217;s toolbox.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Michael Duff, Managing Director at Change Strategy (UK)<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The quality of the decks available allows me to punch way above my weight \u2013 it&#8217;s like having the resources of a Big 4 consultancy at your fingertips at a microscopic fraction of the overhead.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Roderick Cameron, Founding Partner at SGFE Ltd<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;Several times a month, I browse FlevyPro for presentations relevant to the job challenge I have (I am a consultant). When the subject requires it, I explore further and buy from the Flevy Marketplace. On all occasions, I read them, analyze them. I take the most relevant and applicable ideas for my work; and, of course, all this translates to my and my clients&#8217; benefits.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Omar Hern\u00e1n Montes Parra, CEO at Quantum SFE<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Scalability describes possible meaningful changes in magnitude or capacity.\u00a0 In business terms, it\u2019s the capability of a system to enhance productivity upon resource augmentation. \u00a0Scalability provides an organization the capabilities to develop compelling value propositions\u2014that are hard to imitate by the rivals\u2014and achieve profitable growth even in the wake of external threats, cut-throat competition, stringent&hellip;&nbsp;<a href=\"https:\/\/flevy.com\/blog\/business-model-innovation-how-to-create-scalable-business-models\/\" rel=\"bookmark\"><span class=\"screen-reader-text\">Business Model Innovation: How to Create Scalable Business Models?<\/span><\/a><\/p>\n","protected":false},"author":110,"featured_media":7241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[408,81],"tags":[4,674,76,2118,2117,2114,2119,2115,2116,113],"class_list":["post-7208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management-leadership","category-strategy","tag-business-model","tag-collaboration","tag-corporate-strategy","tag-platform-models","tag-resource-sharing","tag-scalability","tag-scalability-plan","tag-scalable-business-models","tag-strategic-partnership","tag-value-proposition"],"_links":{"self":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/7208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/users\/110"}],"replies":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/comments?post=7208"}],"version-history":[{"count":9,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/7208\/revisions"}],"predecessor-version":[{"id":7811,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/7208\/revisions\/7811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/media\/7241"}],"wp:attachment":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/media?parent=7208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/categories?post=7208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/tags?post=7208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}