{"id":5067,"date":"2019-06-07T06:31:18","date_gmt":"2019-06-07T11:31:18","guid":{"rendered":"http:\/\/flevy.com\/blog\/?p=5067"},"modified":"2020-12-20T22:04:34","modified_gmt":"2020-12-21T03:04:34","slug":"agile-activity-groups-managing-agile-companies-to-consistently-outpace-competitors","status":"publish","type":"post","link":"https:\/\/flevy.com\/blog\/agile-activity-groups-managing-agile-companies-to-consistently-outpace-competitors\/","title":{"rendered":"Agile Activity Groups: Managing Agile Companies to Consistently Outpace Competitors"},"content":{"rendered":"<p>Big corporations, by nature, maneuver like battleships. Held back by their own inertia and current business strategies, turning quickly<img decoding=\"async\" class=\"alignright size-medium wp-image-5068\" src=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups-300x200.jpg 300w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups-768x512.jpg 768w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups-1024x683.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/> can be difficult when the competitive environment changes. Likewise, high performance as measured by shareholder returns is impossible to sustain over a long period of time.\u00a0 No company consistently beats the market.<\/p>\n<p>A recent in-depth study of long-term performance, however, suggests an alternative point of view about business strategy. A few large companies outperform peers when the measure of performance is profitability. They maintain this performance edge even during a significant business change in their competitive environments. Agility is one factor that differentiates them from others.<\/p>\n<p><a href=\"https:\/\/flevy.com\/business-toolkit\/agile\">Agile companies<\/a> adapt business change more quickly and reliably than competitors.\u00a0 Even as battleships, they have learned to turn quickly as speedboats. Learning the routines of agility makes them be at the forefront of competition.<\/p>\n<h2><strong>The Link Between Agility and Performance<\/strong><\/h2>\n<p><strong>\u00a0<\/strong>A survey was conducted to determine the link between <a href=\"https:\/\/flevy.com\/browse\/flevypro\/agile-activity-groups-3790\">agility and performance<\/a>. The survey was focused on determining the way organizations formulated strategy, designed their structures and processes, led their people, and made changes and innovation.<\/p>\n<p>More than 4,700 Directors and Executives from 56 companies were surveyed, of which 34 companies were <a href=\"http:\/\/fortune.com\/fortune500\/list\/\">Fortune 500<\/a> firms.<\/p>\n<p>The survey was able to find out that when markets and technologies changed rapidly and unpredictably, the outperformers had the capability to anticipate and respond to events, solve problems, and implement change. As such, this enables Agile companies to easily adapt. Agility is not just the ability to change \u2013 it is a cultivated capability that enables organizations to respond in a timely, effective, and sustainable way when changing circumstances require it.<\/p>\n<p>Many an Agile organization involves 4 complementary sets of activities, what we will call <a href=\"https:\/\/flevy.com\/browse\/flevypro\/agile-activity-groups-3790\">Agile Activity Groups<\/a>.<\/p>\n<h2><strong>The 4 Agile Activity Groups to Managing an Agile Company<\/strong><\/h2>\n<p><a href=\"https:\/\/flevy.com\/browse\/flevypro\/agile-activity-groups-3790\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5069\" src=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups.png\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups.png 1024w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups-300x225.png 300w, https:\/\/flevy.com\/blog\/wp-content\/uploads\/2019\/05\/Agile-Activity-Groups-768x576.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<ol>\n<li><strong>Dynamic Strategy Development.<\/strong> This is having a clear, relevant, and shared strategy that is undertaken with 3 key activities integrated within the strategy.<\/li>\n<\/ol>\n<ol start=\"2\">\n<li><strong>Market Environment Response.<\/strong> This ensures an effective response to the implications of outside signals. <a href=\"http:\/\/businesscasestudies.co.uk\/castrol\/responding-to-a-changing-marketing-environment\/the-changing-marketing-environment.html\">Market Environment Response<\/a> provides an accurate sense of what is going on in the environment.<\/li>\n<\/ol>\n<ol start=\"3\">\n<li><strong>Response Refinement.<\/strong> This encourages innovation and tolerates failures. These are insights refined from the perceiving routing with a relatively high number of low-cost experiments.<\/li>\n<\/ol>\n<ol start=\"4\">\n<li><strong>Change Management<\/strong>. <a href=\"https:\/\/flevy.com\/business-toolkit\/change-management-cm\">Change Management<\/a> is the mastery of internal program management capabilities needed to convert successful test and innovations into widespread practice. It builds the company\u2019s capability to adopt unambiguous commitment with speed, certainty, and precision.<\/li>\n<\/ol>\n<p>With the 4 Agile Activity Groups, <a href=\"https:\/\/flevy.com\/business-toolkit\/competitive-advantage\">Competitive Advantage<\/a> is gained through an ongoing series of advantages that exploit current business conditions.<\/p>\n<p>Interested in gaining more understanding of <a href=\"https:\/\/flevy.com\/browse\/flevypro\/agile-activity-groups-3790\">4 Agile Activity Groups<\/a>? You can learn more and download an <a href=\"https:\/\/flevy.com\/browse\/flevypro\/agile-activity-groups-3790\">editable PowerPoint about <strong>Agile Activity Groups<\/strong> here <\/a>on the <a href=\"https:\/\/flevy.com\/browse\">Flevy documents marketplace<\/a>.<\/p>\n<h2>Do You Find Value in This Framework?<\/h2>\n<p>You can download in-depth presentations on this and hundreds of similar business frameworks from the <a href=\"https:\/\/flevy.com\/pro\/library\">FlevyPro Library<\/a>. <a href=\"https:\/\/flevy.com\/pro\">FlevyPro<\/a> is trusted and utilized by 1000s of management consultants and corporate executives. Here&#8217;s what some have to say:<\/p>\n<blockquote><p>&#8220;My FlevyPro subscription provides me with the most popular frameworks and decks in demand in today\u2019s market. They not only augment my existing consulting and coaching offerings and delivery, but also keep me abreast of the latest trends, inspire new products and service offerings for my practice, and educate me in a fraction of the time and money of other solutions. I strongly recommend FlevyPro to any consultant serious about success.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Bill Branson, Founder at Strategic Business Architects<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;As a niche strategic consulting firm, Flevy and FlevyPro frameworks and documents are an on-going reference to help us structure our findings and recommendations to our clients as well as improve their clarity, strength, and visual power. For us, it is an invaluable resource to increase our impact and value.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 David Coloma, Consulting Area Manager at Cynertia Consulting<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;As a small business owner, the resource material available from FlevyPro has proven to be invaluable. The ability to search for material on demand based our project events and client requirements was great for me and proved very beneficial to my clients. Importantly, being able to easily edit and tailor the material for specific purposes helped us to make presentations, knowledge sharing, and toolkit development, which formed part of the overall program collateral. While FlevyPro contains resource material that any consultancy, project or delivery firm must have, it is an essential part of a small firm or independent consultant&#8217;s toolbox.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Michael Duff, Managing Director at Change Strategy (UK)<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The quality of the decks available allows me to punch way above my weight \u2013 it&#8217;s like having the resources of a Big 4 consultancy at your fingertips at a microscopic fraction of the overhead.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Roderick Cameron, Founding Partner at SGFE Ltd<\/p>\n<\/blockquote>\n<blockquote><p>&#8220;Several times a month, I browse FlevyPro for presentations relevant to the job challenge I have (I am a consultant). When the subject requires it, I explore further and buy from the Flevy Marketplace. On all occasions, I read them, analyze them. I take the most relevant and applicable ideas for my work; and, of course, all this translates to my and my clients&#8217; benefits.&#8221;<\/p>\n<p style=\"text-align: right;\">\u2013 Omar Hern\u00e1n Montes Parra, CEO at Quantum SFE<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Big corporations, by nature, maneuver like battleships. Held back by their own inertia and current business strategies, turning quickly can be difficult when the competitive environment changes. Likewise, high performance as measured by shareholder returns is impossible to sustain over a long period of time.\u00a0 No company consistently beats the market. A recent in-depth study&hellip;&nbsp;<a href=\"https:\/\/flevy.com\/blog\/agile-activity-groups-managing-agile-companies-to-consistently-outpace-competitors\/\" rel=\"bookmark\"><span class=\"screen-reader-text\">Agile Activity Groups: Managing Agile Companies to Consistently Outpace Competitors<\/span><\/a><\/p>\n","protected":false},"author":111,"featured_media":5068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[408,85],"tags":[1648,1646,1647],"class_list":["post-5067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management-leadership","category-organization","tag-4-agile-activity-groups","tag-agile-companies","tag-agility-and-performance"],"_links":{"self":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/5067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/users\/111"}],"replies":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/comments?post=5067"}],"version-history":[{"count":8,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/5067\/revisions"}],"predecessor-version":[{"id":8129,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/posts\/5067\/revisions\/8129"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/media\/5068"}],"wp:attachment":[{"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/media?parent=5067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/categories?post=5067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flevy.com\/blog\/wp-json\/wp\/v2\/tags?post=5067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}