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Pete Canalichio
Over 20 years of global experience in the areas of Brand Strategy and Brand Licensing.

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Background
Pete Canalichio is an expert with over 20 years of global experience in the areas of Brand Strategy and Brand Licensing, working with brands such as The Coca-Cola Company and Newell Rubbermaid. Recognized as a leading expert, he is frequently asked to speak at branding and licensing conferences and leading business schools globally.


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