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Whereas "market" and "industry" are often used interchangeably, there are actually distinct terms with different meanings. An industry is comprised of a series of markets. This presentation is focused on market analysis.
Source: Market Definition & Value Chain Analysis PowerPoint document
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Market Definition & Value Chain Analysis
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Tag(s): Value Chain Analysis
Number of Slides: 18
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Upload date (first version): Sep 29, 2015
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