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In the Digital Age, the shopping experience has become increasingly complex. The number of channels and touchpoints has increased significantly. Driven by this added complexity, it has become more critical for brands to find customers in the right moment. This can be achieved through a customer strategy based on Demand Windows.
Source: Demand Window Strategy PowerPoint document
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Demand Window Strategy
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Number of Slides: 19
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Upload date (first version): Jun 12, 2017
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