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DOCUMENT DESCRIPTIONABOUT FLEVYPRO
A Customer Value Proposition is a promise of value to be delivered to and acknowledged by the customer. It is a statement that clearly identifies benefits customers get when buying a particular product or service. A strong Value Proposition matches the customer's perception and offers something of high value and high differentiation. This can lead to a competitive advantage when consumers pick that particular product or service over other competitors, because they receive greater value.
Source: Customer Value Proposition PowerPoint document
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Customer Value Proposition
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Number of Slides: 12
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Upload date (first version): Jul 28, 2016
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