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  1. Learn how to make the complex clear and the clear compelling in your communication
  2. Use our simple five-step process
  3. Piggy back from our extensive experience working with people from all walks of professional life over the past 40 plus years


Clarity is critical in business communication of all kinds, yet difficult to achieve.

This pack outlines five clear steps that will enable you to clarify your thinking for both yourself and your audience while preparing any kind of communication, from emails through to board papers, complex reports and white papers.

The five step process, informed by the Minto Pyramid Principle and more than 40 years combined communication consulting experience, has been proven to work in a wide range of consulting and business settings.

This pack was prepared by Team Neosi, a group of communication specialists who were initially trained by McKinsey & Company and who now consult to a wide range of corporate, consulting and government clients globally.

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Source: Structured Thinking 101: Clarity Through Storylines PDF document

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Structured Thinking 101: Clarity Through Storylines

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This business document is categorized under the function(s): Corporate Communications   Structured Thinking  

It applies to All Industries.

File Type: PDF (pdf)

File Size: 12.1 MB

Number of Pages: 37

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Initial upload date (first version): Apr 15, 2013
Most recent version published: Jul 13, 2016

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