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DOCUMENT DESCRIPTION

This presentation provides an in-depth discussion on Pricing Strategy. Topics include:
*Skimming vs. Penetration
*Consumer Adoption Curve
*Advantages and Disadvantages
*Pricing Approach
*Price Curve Analysis
*Price Sensitivity Analysis
*Pricing Tactics

Also included is a Pricing Sensitivity Financial Model (Excel document).

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Source: Pricing Strategy PowerPoint document

This document is part of the following Business Toolkits:

Product Launch Strategy View Details
Pricing Strategy View Details
Product Strategy View Details
 
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Pricing Strategy

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This business document is categorized under the function(s): Strategy, Marketing, & Sales  

It applies to All Industries.

File Type: PowerPoint (ppt)

File Size: 1.3 MB

Number of Slides: 38

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

This product contains a supplemental XLSX document.

Initial upload date (first version): May 27, 2013

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