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BENEFITS OF DOCUMENT
  1. Learn how to launch a grease (or lubricant) brand into the Nigerian/African market
  2. Understand the forces that shape market demand
  3. Get proven guerrilla marketing ideas that exclude heavy ATL marketing spend

DOCUMENT DESCRIPTION

This is a Market Entry plan for a new, biodegradable brand of automotive cum industrial grease which attempts to enter the Nigerian market. All information contained in this plan are based on real market indices, whereas some of the tactics have been implemented based on the plan and whereas, brand names have been changed, for privacy purposes. The document is available in editable powerpoint. However, a pdf alternative has been included as secondary document, for choice.

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Source: Market Entry Plan for TIKO Auto Grease (Nigeria) PowerPoint document

This document can be purchased as part of a discount bundle:

Automotive Lube Marketing Plans (Grease & Engine Lube) Bundle View Details
 

Market Entry Plan for TIKO Auto Grease (Nigeria)

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This business document is categorized under the function(s): Strategy, Marketing, & Sales  

It applies to Automotive & Manufacturing.

File Type: PowerPoint (pptx)

File Size: 2.2 MB

Number of Slides: 32

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

This product contains a supplemental PDF document.

Initial upload date (first version): Jan 4, 2016
Most recent version published: Jan 4, 2016

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