BUY WITH CONFIDENCE
DESCRIPTION
In this in-depth article Jackie Hutter, top IP Strategist and counselor to innovation driven organizations, writes about how to improve the ROI of innovation outcomes by including patent expertise in the front end of the innovation process. The article also includes managerial implications and guidelines for including patent experts in the front end of the innovation process.
ABOUT THE AUTHOR:
Jackie Hutter, MS, JD is one of the pioneering ranks of Intellectual Property (IP) Strategists. She is Chief IP Strategist of The Hutter Group LLC, a consultancy providing IP-related business and investment counseling to innovation-driven organizations of all sizes that seek to maximize their greatest asset—intangible assets. She has over 15 years experience counseling all types and sizes of organizations in all facets of IP creation, protection and enforcement. Jackie was named one of the 250 top IP Strategists in the world by Intellectual Asset Management magazine for 2009 and 2010. Jackie was named a SuperLawyer
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in ROI, Innovation Management PDF: How to Improve Your Innovation ROI with Early Stage Patent Expertise PDF (PDF) Document, Innovation Management
OVERVIEW
The official Flevy account for Innovation Management, the world's leading platform for cutting-edge innovation management content, best practice and online training programs.
Peruse and purchase our premium content on innovation management.
Ask the Author a Question
Innovation Management ROI Disruption Distinctive Capabilities Core Competencies Competitive Advantage KPI Project Planning Workbook Business Framework PowerPoint Diagrams Jobs-to-Be-Done Value Proposition Ideation Creativity Service Design Customer Experience Deal Structuring Private Equity Maturity Model
Receive our FREE Primer on Corporate Strategy
This deck from the Strategy & Innovation consultancy, STRATICX, provides an introduction to strategy, separating out the concepts of Corporate Strategy vs. Business (Unit) Strategy. |