Greiner Growth Model: Stages of Evolution and Revolution (PowerPoint PPT)

The Greiner Growth Model (Stages of Evolution and Revolution), developed by Larry Greiner, is a maturity model describing how organizations evolve through 5 stages of growth. Each stage requires appropriate strategies and structures to cope. The Greiner Growth Model is a descriptive framework that can be used to understand why certain management styles, organizational structures, and coordination mechanisms work, and why some don't work at certain phases in the development of an organization.

Each of the 5 stages is marked by a period of evolution, crisis of management, and period of revolution. The 5 stages are defined as follows:

Stage 1: Growth through Creativity
Stage 2: Growth though Direction
Stage 3: Growth through Delegation
Stage 4: Growth through Coordination
Stage 5: Growth through Collaboration

This framework suggests the future and growth of an organization is less determined by outside forces than by the organization’s history and management structure. This is an effective model to analyze the current growth of a business and to plan ahead for the challenges experienced by growing organizations.