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DESCRIPTION
Process and methodology overview of the entire workflow needed to produce a solid and detailed digital strategy for any business. This document was created by advertising & marketing professionals with over 10 years experience who have worked across hundreds of major brands. From retail, corporate and FMCG markets.
This document is the first of many in a series that will explain each section and provide supporting documents for each step within the series.
You are able to create a digital strategy and framework after reading this document for any industry that seeks an "below the line" strategy.
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Source: Digital Strategy Process & Methodology Word (DOCX) Document, MostagMedia
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