BUY WITH CONFIDENCE
DESCRIPTION
Use our Decision Maker Influencer Map to evaluate and obtain key stakeholder buy-in during a complex sale. This MS Excel spreadsheet evaluates each stakeholder based on their interest, power in the decision making process, current support and flexibility.
Once you have completed the assessment of each stakeholder, you will be provided with a "Support Quotient" for each stakeholder to see where you may to obtain more buy-in with specific people. The assessment that you provide will automatically generate the "Decision Maker Analysis Map" so that you can visually understand where the key stakeholders stand on the sale.
Key Benefits:
• Evaluates buy-in of key stakeholders
• Measures interest, power, support & flexibility of stakeholders
• Provides numerical analysis of each stakeholder
• Automatically generates analysis map
• Saves hours on formatting
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Source: Best Practices in Influence Excel: Decision Maker Influencer Map Excel (XLS) Spreadsheet, Demand Metric
OVERVIEW
ABOUT THE AUTHOR
Demand Metric is a global marketing research & advisory firm. We specialize in Corporate Marketing tools and templates, mostly built in MS Excel.
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