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This PowerPoint presentation discusses 2 important concepts related to Strategic Planning:

1. The 4 Stages of Maturity. This is an important framework to understand. For each stage, we cover strategic implications on organizations depending on their market position and general guidelines for all organizations.

2. Strategic Planning Approaches. There are 3 common approaches to Strategic Planning: Vision & Goal Based Planning, Issues Based Planning, Integrated Planning.

Concepts covered are critical in the overall understanding and successful implementation of a Strategic Planning process. It is important to note that the approaches and typical needs noted in each category are not necessarily or exclusively restricted to that category alone.

Additional concepts covered include Maturity-Competitive Position Matrix, Business Growth Curve, Market Positions, Competitive Profiling.

This document can be used as a supplement to our other document available on Flevy, The Complete Guide to Strategic Planning.


Anthony Gable, MBA, is a Strategic Planning Specialist. He has been advising individual owners, executives, and profit-center (SBU) heads and their teams on the strategic planning process since 1983. Prior to that, he gained management experience from years of wide-reaching exposure in the corporate sector as a manager and executive.

Mr. Gable simplifies strategic planning through a unified process which analyzes the competitive environment, relative maturity of the industry, markets, products involved, and company objectives. Strategic options are then distilled out, clarified, and made tangible.

Mr. Gable has held executive positions with major organizations, including roles as a Corporate and Divisional Vice President, Director of Sales and Marketing, National Sales Manager, and profit-center (SBU) positions as a Product and Business Manager. Additionally, he has extensive successful executive involvement in both corporate turnarounds and trustee appointed work-out scenarios, with management and operational exposure throughout the US, Canada, and Europe in a wide variety of markets and end-use product applications. His consultative repertoire has included management Strategic Planning leadership development, coaching and team building with associated presentation and facilitation to small and mid-size companies as well as to executives and department heads in large, internationally recognized organizations.

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Source: Critical Baselines for Effective Strategic Planning PowerPoint document


Critical Baselines for Effective Strategic Planning

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This business document is categorized under the function(s): Strategy, Marketing, & Sales  

It applies to All Industries.

File Type: PowerPoint (ppt)

File Size: 3.8 MB

Number of Slides: 29

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Initial upload date (first version): Jan 22, 2015

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