Agile is a robust approach to value creation. More and more organizations are adopting Agile Software Development approach. Becoming Agile is imperative to meet and exceed customer expectations and emerging business trends. Implementing the Agile approach to Software Development leverages significant benefits, including: Rapid design and development of new product and service offerings Revolutionizing processes […]
Tag Archives | product management
Product Management KPIs
Product Managers are responsible for defining the features or functions of a Product and for overseeing the development of the Product. The role of Product Managers spans many activities from developing Product Strategy to tactical plan and can vary based on the organizational structure of the organization. Typically, Product Leaders are involved with the entire […]
A Must-Have Tool for Market Research and Pricing Strategy: Conjoint Analysis
Identifying what the market wants is a critical issue for most executives. Likewise, the decision on how much to charge for a product is also crucial for planners. This is where Market Research comes to rescue. One of the Marketing Research methods that researchers most commonly employ is the Conjoint (Trade-off) Analysis. Conjoint Analysis helps […]
When Competition Starts with an S: Step-up Using the Strong-form Product Management Model
Most Product Managers have relatively narrow roles and decision rights on product portfolios are fragmented on various functions. This creates incoherence between a company’s product and its overall Corporate Strategy. What is needed is more accountable decision rights that align responsibility for results to one person who also has cross-functional decision-making authority. This realignment is […]
